Your trade show booth is a crucial part of any trade show campaign. It defines your brand impression on the target audience and consumes a significant part of your budget. Trade show exhibit booth is preferred to achieve their branding goals, whereas booth rentals are often chosen to get the best value for money invested in trade show marketing.
Choosing one of them is quite a dilemma for any exhibitor. If you are facing such a situation and seeking the best ways to determine the right choice for your next event, you are in the perfect place. Here, we will elaborate on the best factors and situations for each. Assess your conditions to pick the appropriate trade show booth design type.
Why Custom Trade Show Displays?
Buying a custom trade show booth proves to be beneficial in the following situations.
● Brand-oriented Design: Bespoke booths have custom components that align with brand specifications and offer flexibility for modifications in future events.
● Long-Term Investment: Purchasing a custom exhibit is ideal for exhibitors who participate in multiple shows annually.
● Cost Efficiency Over Time: Upfront costs are higher than rental choices, but the average expense per show significantly optimizes with every show.
● Complete Ownership: As an exhibitor, you get complete control over the availability and use when you buy a custom booth.
● Booth Management and Storage: You need a foolproof strategy for storage, maintenance, and wear-and-tear management of your custom booths.
● Additional Expenses: Since exhibitors are responsible for storage and upkeep expenses, this puts a load of extra expenses on your pocket.
Why Trade Show Booth Rentals?
When you choose trade show display rentals, you choose the following benefits.
● Cost-Effective Option: Renting exhibition booths requires lower upfront costs, making them a better cost-effective option than buying a custom booth.
● Limited Participation: Perfect booth choice for exhibitors attending only a few trade shows per year.
● Modular Design: Allows easy modifications to both elements according to your branding and exhibition needs at a minimal cost.
● No Storage or Maintenance: Renting an exhibit eliminates the need to manage or store components between shows. It also saves additional costs.
● Scalable Options: You can adjust booth size based on event scale, go with a 20×20 trade show booth, or a larger one for big expos, and smaller choices for regional shows.
● Design Versatility: Offers flexibility to change booth designs according to your brand messaging and target audience from one event to the next.
How to Decide Which is the Better Choice?
You must assess your circumstances using the following parameters to make a final decision on whether to choose a custom or rental booth for your next event.
● Trade Show Frequency: Estimate the number of trade shows you may participate in a year.
● Trade Show Timeline: Determine if your trade show timeline is too compact or too open.
● Trade Show Budget: Assess the budget for your trade show campaigns and cash flow preferences.
● Adaptability Needs: Determine the need for modifications in booth design according to your trade show marketing.
● Storage capabilities: Assess your storage capabilities along with the additional cost it may incur.
Get Premium Quality Trade Show Booths with Triumfo Inc.
Triumfo Inc. is the premier destination for trade show displays in Las Vegas. Whether you need a custom booth or exhibit rentals in Las Vegas, they can deliver the best. They have a state-of-the-art booth production facility and ensure that the finest quality standards are attained at every stage of the booth design and build process.
Collaborate with them for complete services for trade show display rentals in Las Vegas and achieve your branding and exhibition goals conveniently in every trade show you participate in.
